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VV Show #14 - VideoEgg Preparing for DEMO Conference

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DEMO

New businesses usually start small and work slowly and steadily to build their reputation. But that's not true of startups that choose to launch their product at DEMO, the most prestigious conference dedicated to launching new technologies. Presenters have to agree to be radio silent about the cool technology they've been working on night and day for the past several months, if not years, of their lives. Then they have six minutes on stage to show it off to everyone, and a couple of days at a beach resort in Huntington Beach to network like crazy and deploy their freshly printed business cards. VideoEgg, a new company founded by three Yale graduates from the class of '04, chose to hatch itself at DEMO after months of quiet incubation. In today's show, we're chronicling what it's like to present at DEMO by telling the story of VideoEgg. We'll interview VideoEgg's founding team, DEMO executive producer Chris Shipley and DEMO groupie David Hornik of August Capital. We'll post a show after the conference with VideoEgg's presentation and the crowd's reaction.

Show notes:

1:55 Talking with Chris Shipley

2:20 Most famous DEMO presenters


3:50 Who attends DEMO
  • 25% investors
  • 50% business development people
  • Rest of the attendees from media, etc.

5:00 DEMO stats
  • Expects 500 people to attend.
  • It costs $16,500 to present at DEMO.

6:25 Worst DEMO presentation
  • 'There are some really great technologists and really great CEOs who are really terrible actors.'

7:30 Format of the show

8:30 VideoEgg

  • Based in New Haven, CT.

11:30 Talk with VideoEgg's founding team: CEO Matt Sanchez, director of business development Kevin Slavek and director of product and technology David Lerman

13:00 What is VideoEgg?

  • 'Video should be as easy to put up as photos, and it's not.'

16:00 Deciding to become entrepreneurs

19:05 Raising funding for VideoEgg

  • 'We really didn't use PowerPoint.'
  • Got first seed funds from CVT Ventures.
  • 'It's easier to find them than you think.'
  • Met with Howard Morgan and he backed the company.

23:50 Sleep
  • 'We have interns that sleep for us.'

24:00 Deciding to go to DEMO

26:40 Most important person to meet at DEMO

30:00 Naming VideoEgg

32:40 The fate of VideoEgg

35:00 Thoughts before DEMO

35:35 Conference call with Kevin and Matt before leaving for DEMO

  • VideoEgg contracted Renee Blodgett to do PR.
  • VideoEgg partnered with iUpload to make the an interactive booth at DEMO.
  • Giving out iPod nanos for best blog entries.

42:00 Kevin and Matt's reactions on a Venture Voice interview with David Hornik of August Capital and Venture Blog

46:30 Last thoughts before DEMO

  • 'DEMO is a watershed moment.'

Posted by Greg Galant on Sep 19, 2005 | Permalink | Comments (4) | TrackBack (5)

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Listed below are links to weblogs that reference VV Show #14 - VideoEgg Preparing for DEMO Conference:

» DEMOFall - Part 1 from EntreWorld Weblog
What fun. I've spent the day attending the DEMO conference - a two day event featuring ground-breaking launch presentations that showcase the most exciting innovations in the world of technology. I had the chance to take a look at about 30... [Read More]

Tracked on September 20, 2005 8:07 PM

» Let the Podcasting Begin from VentureBlog
As I wandered around the DEMO conference last week, I was struck by the strong presence of both John Furrier from Podtech and Greg Galant of VentureVoice. John set up shop right on the show floor and was grabbing people... [Read More]

Tracked on September 26, 2005 4:44 PM

» Let the Podcasting Begin from VentureBlog
As I wandered around the DEMO conference last week, I was struck by the strong presence of both John Furrier from Podtech and Greg Galant of VentureVoice. John set up shop right on the show floor and was grabbing people... [Read More]

Tracked on September 26, 2005 4:46 PM

» Let the Podcasting Begin from VentureBlog
As I wandered around the DEMO conference last week, I was struck by the strong presence of both John Furrier from Podtech and Greg Galant of VentureVoice. John set up shop right on the show floor and was grabbing people... [Read More]

Tracked on October 11, 2005 4:36 AM

» Varför är alla Web 2.0-namn poetiska? (Andra delen i en serie om två.) from Det handlar om fibrer [Fleecelabs]
Som sagt, det är svårt att uppfinna namn till en webbapp. De flesta av namnen på Web 2.0-tjänster faller i kategorin påhittade poetiska namn, namn som antingen inte betyder något eller som åtminstone mest handlar om att låta bra och vara frestande [Read More]

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Comments

This is a great blog. You guys should post on The Go Big Network blog http://blog.gobignetwork.com/ ...a place for entrepreneurs with a vision for change. Also, if you're looking for more interviews with successful entrepreneurs and investors, you should consider joining the Go Big Network http://www.gobignetwork.com . It's a huge community that connects business leaders in the startup world.

Posted by: John Sanders at September 19, 2005 12:19 PM

Great podcast ! I only wish you could vlog the presentations ;) Maybe Chris will let you? She had me as a guest blogger at her recent Innovate Europe '05 event, and we taped / took pictures of everything !

Good luck with the show.

Posted by: Rodrigo A. SEPULVEDA SCHULZ at September 19, 2005 8:47 PM

Enjoyed the podcast.

My company, www.digipede.net, presented at Demo@15 earlier this year. It was a lot of fun and gave us a great deal of exposure with press and partnering opportunities. We even came away with several customer prospects!

I think the hardest part of Demo is getting your whole presentation down to six minutes.

If you are at Demo, be sure you go to the jam session -- good luck to VideoEgg!

Posted by: Robert W. Anderson at September 20, 2005 10:42 AM

Cool site of course people!

Posted by: deneglka at January 11, 2006 12:56 PM

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